Endless shopping ultimately harms you; you're just tossing money away.
The Human Impact: Creation
On April 24, 2013, life in Dhaka, Bangladesh, would never be the same. A garment factory, Rana Plaza, collapsed, killing 1,134 people and injuring thousands more. Many could consider this a “heartbreaking accident” or say that “no one could’ve predicted this,” but that is wrong. On April 23, 2013, the day before the collapse, large cracks formed across the entire building. The bank and businesses below deemed it unsafe to continue work and closed their doors. However, the garment factories on the upper floors remained open. Greed killed thousands.
Most fast-fashion companies outsource their labor to developing nations, leading to lower wages and less government regulation. The average wage of an H&M factory worker in Myanmar was $2.63 a day, all while working six days a week. Although many fast-fashion companies exploit the labor of workers outside of the United States, even in Los Angeles, workers of the fast-fashion company Fashion Nova weren’t safe. They were paid $2.77 an hour.
The Human Impact: Consumption
No one is safe from the impacts of fast fashion. Even consumers of these clothes are disadvantaged. The speed at which fast fashion companies churn out products to keep up with trends only leads to reduced quality while prices either stay the same or increase. Most fast fashion pieces only last less than ten wears before they fall apart and are thrown in landfills – a waste of material and consumer money.
The Environmental Impact
To reduce costs, the clothing is made of worse and worse materials like polyester, otherwise known as plastic or fossil fuels, which does not decompose. Since the quality is poor and the clothing doesn’t last, it ends up in landfills or waterways. These clothes can break up further into microplastics that pollute our planet and are more challenging to clean up. The carbon footprint of fast fashion is also intense as most of the clothing is produced across the globe from the main hubs of fast fashion commerce, the United States, Canada, and Europe. When informing about fast fashion, it is not about shaming those who cannot afford sustainable clothing but rather about recognizing our desire as humans to buy things we do not need. When we shop, we should buy second-hand clothes or clothes made of high-quality materials like cotton rather than polyester or rayon.
How Does Fast Fashion Waste My Money?
While it can be tempting to purchase a seemingly nice sweater for only $20, think about how long that sweater will last you. If it’s made from polyester, it may only last a few washes, and then you will ultimately waste your money on an item of clothing you barely get to wear. Instead, try to save your money and invest in well-made clothing made from natural fibers that will last longer and look better over time. Quality clothing made from wool, denim, and corduroy is often more expensive but will pay off in the long run.
Where Can I Purchase Clothes That Aren’t Fast Fashion?
Although it can be challenging to find quality clothes that are trendy and sustainable, it isn’t impossible! Stores like Reformation, Patagonia, and the Girlfriend Collective are all examples of places to shop if you’re looking for sustainable clothing that won’t fall apart after a few washes. When you invest your money in clothes with quality fabrics like wool that are made to last, you won’t have to keep repurchasing clothes every season, so you can ultimately save money in the long run!
However, it will be a little bit expensive upfront to build a wardrobe that has a lot of sustainable clothing. Therefore, it’s okay to start small and invest in just a few essential pieces that you know will never go out of style and last a while. Slow fashion also shouldn’t necessarily require you to go into debt; consider secondhand through consignment shops, thrift shops, and online platforms like Poshmark, ThredUp, and The Real Real. Remember to buy items that fit your style and budget but are better environmental choices.
Buying things isn’t wrong, but while the occasional gift or splurge is a nice way to treat yourself, using retail therapy to try to make yourself happier could be masking other emotions. Getting a package delivered, trying on a new pair of shoes, or adding a fancy gadget to your kitchen collection might feel great at first, but just like any other coping mechanism or activity, overindulging might end up being more harmful than helpful.
So how do you know when your shopping habits might be a problem and how can you stop trying to shop your way to happiness?
Why does shopping make us happy?
By Caitlin Harper
MyWellbeing.com
I bought a pair of bright teal roller skates in last October. I had seen some Instagram videos of girls in Los Angeles dancing in roller skates (and of course, after I watched one, they were all over my feed). I had roller skates as a kid and I used to be pretty good at it, so I figured I could pick it up again. Apparently, I wasn’t the only person getting nostalgic; the skates I wanted were on backorder for four weeks. I bought them anyway with barely a thought, picturing myself learning how to skate-dance and rolling down the Brooklyn waterfront with a skating playlist on Spotify.
When the skates finally arrived, I was so excited. They were gorgeous and fit perfectly. Except by the time I got them, it was so wet and cold in Brooklyn that I only got to use them once. Now they’re in their box, waiting for spring—hopefully. The one and only time I laced up before winter struck I was...well let’s just say I’m not as nimble in my thirties as I was at thirteen.
I would certainly characterize that purchase as an emotional spend. Did I need those skates? Absolutely not. Could I vividly picture my tanned and toned legs flexing to the beat of 70’s disco come summertime? Sure could.
The skates didn’t send me into massive debt, but at over $100, they were way more expensive than a typical way I would treat myself. If purchases like that (influenced by Instagram and nostalgia, fueled by my eagerness to enjoy the outdoors during the pandemic, a band-aid on the fact that I won’t be jumping on a plane to LA with my skates anytime soon) became normal for me, my credit card would certainly feel the burn.
Like an athlete visualizing the winning goal, when we emotionally spend, we’re seeing the wonderful outcome of clicking “buy.” Confetti cannons go off, our futures are bright, and everything will be right in the world. All because of that KitchenAid stand mixer or flat screen TV.
Don’t be too hard on yourself if you think you shop too much
Our beliefs around money and our spending habits are heavily influenced by how we were brought up, our economic standing, the reality of our daily lives, and so many other factors. Maybe we saw our parents engage in retail therapy, so we do it too. Maybe we didn’t have much money growing up and now that we have more steady paychecks, we think we deserve the finer things. Maybe a lack of money has never been a problem, so we never learned restraint or how to save.
Online shopping, credit cards, and social media make it easier than ever to spend. We can see something for the first time on Instagram and have it in our hands in 48 hours with just one click—and actually pay for it later. Online shopping is designed for ease and ads are created to entice us to buy, meaning saying no is harder than ever. When we set out to change our spending habits, it’s important to be kind to ourselves and withhold judgement. All we’re trying to do is notice our behavior and change it if we choose. No guilt necessary! It is important, however, to take responsibility for our actions. So what can we do if we want to cut back on our spending?
Set the stakes: Why do you want to stop shopping?
Sometimes shopping makes us happy. And sometimes it really doesn’t. Feeling isolated makes us anxious, which makes us less likely to get up the energy to make and maintain connections that would make us feel less alone. To combat this, some people turn to shopping, but in trying to medicate loneliness with material items, some shoppers find that it’s challenging to form a meaningful relationship with a wristwatch or bond over a TV show with a pair of shoes.
So before you beat yourself up after a purchase you’ve already made, feel bummed out, and make the same mistake again, set the stakes for yourself so you know why exactly you want to cut back on shopping.
Do you want more money to set aside for savings or paying down debt?
Do your credit card bills stress you out?
Do you want to find different ways to cope with stress and make yourself happier?
Do you want to reduce the time you spend scrolling online shopping sites and spend time on other activities?
Do you want to declutter your living space or cut back on waste?
There are plenty of reasons to cut back on shopping and your reasons are going to be specific to your experience and what’s important to you. Once you’ve thought or taken some time to journal about why, you could even write yourself a little note to keep in your wallet or on your computer to remind yourself when your fingers itch to pull out your credit card.
Identify and remove your spending triggers
You’re stressed. You’ve had a hard day at work. Maybe you meant to cook dinner, but you find yourself ordering takeout instead. Or when you log off at the end of the day, you reward yourself for your hard work by checking out all of the sale emails you got over the weekend. Turning to a food app after a hard day or having an inbox full of notifications are spending triggers that make it easier and more likely for you to click or pull out your wallet. The first step to slowing your spending is to remove or reduce triggers.
Think about what moods or events sway you to spend more money than you had planned. Being tired, stressed, or celebratory might be triggers for you. We don’t want to cut out celebrations, we just want to identify what creates the urge to shop.
To avoid temptation or giving in to triggers:
Unsubscribe from store newsletters or lists of things you can buy
Delete apps that make buying easy from your phone
Don’t save credit card information on sites where you shop—if you need to purchase something, enter the card info manually
If you enjoy window shopping, leave your wallet at home
Block websites you spend a lot of time browsing on
When you start to notice what triggers you, you’ll be able to create behaviors that eliminate or reduce those triggers. Triggers are different for everyone, so figure out which tempt you and make a move to get rid of them.
Track your spending
When you know exactly what you spend, sometimes it can put the impact of that spending into perspective. A lot of times, if we struggle with money, we also avoid knowing what we spend. Sometimes we think we can’t help it anyway, or we can’t manage our credit card debt, so we simply avoid thinking about it. Those feelings are a great place to get started.
How do you feel before you buy something? What are you thinking about when you’re shopping? Is there something going on that you might be using shopping to avoid thinking about? After you buy something, how do you feel? What emotions come up later when you see your credit card statement? How do you think your spending is going to impact your future?
When we start to think about answers to these questions, we might be more likely to buckle down and track where exactly our dollars go—and why. Check your receipts or bank statements. Is the amount of money going out each month more than the amount going in? Are there certain times of the day or week or month where you end up spending more, such as right after you get paid? If you have a bank statement, highlight every purchase you made that was nonessential. Some people calculate how many hours they had to work in order to pay for all of these nonessential items.
Some of this can sound stressful! And it might be. But again, these exercises and thoughts are not meant to make you feel guilty; they’re about creating greater awareness so we can change our behavior to be more in line with what we want.
Replace shopping with other activities
Shopping does truly bring some people happiness—and that’s okay! But shopping bags aren’t the only good thing in life. Think about what else you enjoy besides spending money. If you find yourself pulling up your favorite shopping website, go for a walk or call a friend instead. If you love ordering food from delivery apps, try pulling together seven new recipes and making one every day of the week (bonus: you’ll get to go grocery shopping!).
Identify the real need you’re trying to fill. If you’re frustrated, you might exercise instead. If you’re tired, take a nap or watch a movie. If you need novelty, go for a walletless window shop or visit a museum (virtually or in-person).
Figure out what you like about shopping and find that feeling elsewhere. Do you like trying on new clothes? Getting packages in the mail? Do you enjoy being assisted by salespeople? Swap gently-used clothes with a friend, exchange letters or care packages with a family member to recreate that mail buzz, or have a spa night with your roommates or partner at home and pamper one another.
If it works for you, set a challenge for yourself :
See if you can go 30 days without buying anything nonessential.
Try the 48-hour rule. Instead of purchasing something as soon as you see it or think about it, write down what the item is and how much it costs on a post-it or app on your phone. Think about whether or not you really need that item and if it’s really worth your hard-earned money. See if you still want the item 48 hours later, or if its appeal has worn off.
Put off your purchase for a full 30 days and see if you are still as excited about it as you were when you saw it or thought about it.
Use the envelope method to limit your spending in each category, such as food, travel and commuting, entertainment, retirement, rent and utilities, etc. And if you truly enjoy shopping, fun purchases can be part of your budget! The important part is sticking to the budget itself.
Work with a therapist to develop different coping strategies
While the American Psychiatric Association does not officially recognize shopping addiction, also referred to as compulsive shopping disorder or compulsive buying disorder, as a distinct disorder, if you have difficulty curbing spending or uncontrollable urges to spend, it could be related to an impulse control, personality, or dependence disorder. This does not mean that everyone who spends more than they had planned on occasion is going to get a diagnosis, but it does mean that if your spending is having a big impact on your life, talking to a therapist could help.
Here are a few questions you could ask yourself:
Have your spending habits created problems in your life?
Do you have arguments with your family about your spending or need to shop?
Do you often buy things you’ll never need or use?
Does money cause a lot of problems or stress in your life?
Do you shop when you are angry, sad, or stressed?
Some research has shown that compulsive shopping behavior is often accompanied by depression and anxiety. If you find yourself using shopping to cope with your emotions, feeling depressed after the buzz of shopping is gone, lying about or hiding purchases, feeling shame or guilt about your behavior, or avoiding credit card bills or bank statements, it could be time to seek more support.
And you don’t have to wait until it becomes a real problem to seek support. Everyone deserves mental health support and care! If you’ve been thinking about therapy and wondering if you would benefit, check out this post or take this quiz and find out. And remember that a little spending and indulging isn’t a problem. Treats can be fun! What matters is that you have safe and healthy coping mechanisms and enjoy activities that truly make you happy.